The ULT crew had a fantastic time at the 3 day, action packed Agenda show in Long Beach, CA last week. Our booth showcased a community-centric experience where we played video games, made new friends and educated people about our world of esports and gaming as a lifestyle.
Among our guests were the EUnited’s League of Legends team (rep’n the ULT Camo Coaches Jackets, no less).
The first two days of the show focused on business & partnership discussions with iconic brands (i.e. Hex, Nixon, Neff) and potential distribution partners (i.e. Amazon, Zumiez, Pac Sun). Day 3 of the festival kicked off with 10,000 people playing, experiencing and purchasing the Season 2 ULT preview items we showcased.
We made lots of new friends and look forward to unveiling the rest of our Season 2 line up!