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Our Blog

( Skater )

ULT // Skateboarding and video games

Growing up, playing video games and skateboarding were always some of my favorite things and are still constant sources of inspiration.  One of my favorite DIY creative quarantine projects has been putting together a skate ramp and customizing it with some ULT graphic art spray paint stencils.  OC ramps ships you the ramp pieces and all you need are some power tools to build it.  It's a fun process and definitely part of the experience.  I lik...
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The DLC Drop Podcast Featuring ULT's Nate Eckman {gamer podcast}

"Launching a clothing company is one thing. Launching streetwear that is hyper focused on the esports and gaming community is another. John catches up with Nate Eckman, Co-Founder of ULT, and talks about the opportunities in enhancing connection, authenticity, and brand integrity within the gaming ecosystem. Apparel is not simply a product, but a reflection of shared ideas, developing cultures, and playing with different mediums for individua...
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ULT Cult update // Inven Global feature {Gaming Streetwear and esports Fashion}

By far the most comprehensive editorial feature on my work and the ULT brand has just been published by Inven Global. I first met one of the editors of Inven Global nearly 5 years ago at one of the brand’s showcases in Las Vegas. Since then Inven Global has invited me to speak about gaming culture and fashion design at some of their industry summits and conferences. I’ve been fortunate to have been featured in different articles by them more r...
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ULT Cult update // ^RESET collection

The new ULT collection is going to be released on New Years Day, January 1st 2021 at 1pm PST at Tillys. Stay tuned for a link to the shop on release date! I’ve been looking forward to this release for quite some time.  It’s been really fun to share photos and videos throughout the creative process.  The lookbook was shot between a few locations from the beach to the snowy mountains as well as at my home studio in Los Angeles.    The line is ca...
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A Trend Conscious Brand Plans to Take Esports Fashion by Storm {Esports Apparel and Gaming Fashion}

At last night's launch party for the Los Angeles based Ultimate Media Venture's new ULT eSports apparel line, founder and lead designer Nate Eckman regaled the large crowd with a story. A while back, he ran into a kid wearing a Cloud 9 Jersey.  Nate struck up a conversation and the kid told him that Cloud 9 is his favorite eSports team.  When Nate asked if he ever wore the jersey to school, the kid answered that he would never because his cla...
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Giftcard Giveaway!

Samuel Rojas aka CRAOE interview with ULT
by Nate Eckman

Samuel Rojas aka CRAOE interview with ULT