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Our Blog

( Gamer culture )

The evolution of ULT Destroyer of Worlds

Excerpt from S3 creative direction document for ULT for background context on the garment design: The first iteration of ‘Destroyer of Worlds’ was seen in ULT season one // needless to say it was dark and personal // Had little implied meaning outside of just feeling isolated // For season two // I realized that the work we were doing with the brand was actually inspiring and connecting others // The work became about people and ‘Destroyer ...
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LEGACY: Female Leaders in Gaming - Lisa Malambri, Dr. Brett Abarbanel, Irene Scholl

"There are so many incredible women in our gaming and esports industry and community! From doctors, lawyers, data scientists, content creators, streamers, in-game observers, producers and developers, we are excited to share a few here in this ULT LEGACY video. Legacy is all about the impact of your life choices and leaving something positive for the world to empower culture to become more and more inclusive and acknowledge that diversity and ...
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New ULT Women's Clothing Available Now!

We are so excited to finally be able to offer our fellow women gamers and girl community members some awesome products just for them. The women's line was showcased for the first at Supergirl Gamer Pro an ULT sponsored event which focuses on celebrating women in esports and gaming. Watch:    "Proud of the whole team at ULT for taking such care to listen and acknowledge the need for specially designed products just for women and girl gamers. I...
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ULT Agenda Recap - Gaming Streetwear {Gaming Apparel}

  The ULT crew had a fantastic time at the 3 day, action packed Agenda show in Long Beach, CA last week. Our booth showcased a community-centric experience where we played video games, made new friends and educated people about our world of esports and gaming as a lifestyle. Among our guests were the EUnited's League of Legends team (rep'n the ULT Camo Coaches Jackets, no less). The first two days of the show focused on business & partne...
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ULT interviews Lexy Pls

N8: What do you look for when you're composing your in-game photography? Lexy Pls: Sometimes I go to pretty spots that I love to take pictures at or I just roam around and end up finding a cool place or even just a cool looking spot in the sky. Other times I have an image in my head that I want to capture because of a quote I read or just because of something that's on my mind. But my main goal is to capture how I see the game and what makes ...
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Giftcard Giveaway!

Samuel Rojas aka CRAOE interview with ULT
by Nate Eckman

Samuel Rojas aka CRAOE interview with ULT